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Marketing Strategy - Planning

Our brokers partner with clients to help them grow their catalog, publishing, online, or retail businesses in the most effective and profitable manner. They are experts in campaign planning and execution, post-campaign analysis, recommendations, negotiating deals on the client’s behalf, exploring multichannel solutions to acquire new customers and strengthen current customer relationships. Our planning process includes:

  • Developing strategic segmentation to reach desired audiences
  • Implementing the most cost effective practices to define acquisition, reactivation, and retention programs
  • Continually monitoring data quality
  • Analyzing results to recommend and enhance further campaign strategies

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